Despite being almost easy, Apple keeps blank requests to enable a affection called Advanced Mobile Area (AML) in iOS. Enabling AML would give emergency casework acutely authentic locations of emergency calls made from iPhones, badly abbreviating acknowledgment time.

As TNW covered before, Google’s acknowledged accomplishing of AML for Android is already saving lives. But where Android users have become safer, iPhone owners have been left behind.

The European Emergency Number Association (EENA), the alignment behind implementing AML for emergency services, appear a account today that pleads Apple to accede the safety of its barter and participate in the program:

“As AML is being deployed in more and more countries, iPhone users are put at a disadvantage compared to Android users in the book that affairs most: An emergency. EENA calls on Apple to accommodate Advanced Mobile Area in their smartphones for the safety of their customers.”

Why is AML so important?

Majority of emergency calls today are made from cellphones, which has made area pinging more more important for emergency services. There are many emergency apps and appearance in development, but AML’s backbone is that it doesn’t crave annihilation from the user — no downloads and no forethought: The action is absolutely automated.

With AML, smartphones active acknowledging operating systems will admit when emergency calls are being made and turn on GNSS (global aeronautics accessory system) and Wi-Fi. The phone then automatically sends an SMS to emergency services, account the area of the caller. AML is up to 4,000 times more authentic than the accepted systems — pinpointing phones down from an entire city to a room in an apartment.

“In the past months, EENA has been travelling around Europe to raise acquaintance of AML in as many countries as possible. All these affairs brought up a alternating catechism that EENA had to reply to: ‘So, what about Apple?’” reads EENA’s statement.

If Apple would follow Google’s lead and actuate the all-important appearance for AML, millions of people would be safer. However, Apple hasn’t shown any absorption in doing so, according to EENA’s statement:

“For months, EENA has tried to authorize acquaintance with Apple to work on a band-aid that automatically provides authentic area acquired from iPhones to emergency casework and rescuers. Unfortunately, with no result.”

Apple’s lack of response

TNW’s sources at EENA affirm that the alignment first accomplished out to the two tech giants about two years ago. Google was quick to accomplice up with EENA and enabled the appearance needed for AML over a year ago. After Google’s quick acknowledgment and implementation, EENA has added efforts in the last few months to get Apple onboard, but those have led nowhere.

TNW accomplished out anon to Apple to ask whether there were any plans for enabling AML for iOS and how the advice with EENA was going. Upon publishing, there had been no acknowledgment from Apple. We’ll update this post if they get back to us.

In the statement, EENA recognizes that Apple has made some strides to add appearance to its articles to access safety of users, like the SOS functionality of the Apple Watch and accessible panic command for iPhones. EENA feels that this is a step in the right direction, but it’s far from being acceptable as “accurate area advice should be sent during  emergency calls.”

“To put it simply, with Android and iOS apery around 70.8 percent and 26 percent of the mobile market share in Europe respectively, AML being chip in both translates to a allotment of 96.8 percent benefiting from it,” said Petros Kremonas, Advice Officer at EENA, in a chat with TNW.

Countries that have already implemented AML — like Estonia, Sweden, and Belgium  — are happy with the results, but stress the accent of Apple to enable AML as well.

Lithuania is also one of the countries that has had great adventures with implementing AML. Last January an eight-year old Lithuanian boy saved his father after award him unconscious. The boy didn’t know his home abode but thanks to AML, emergency responders could locate the call with a radius of six meters (instead of 14 km).

Tadas Maroscikas, Deputy Director of the Lithuanian Emergency Acknowledgment Center, says that if iOS would abutment AML, it would give more people access to better emergency services. For Maroscikas it’s not just about the numbers, it’s about not abrogation anybody behind when it comes to convalescent emergency services.

In bigger countries where emergency casework have implemented AML, the number of people being left out of AML can become quite staggering.

“The UK already receives around 15,000 AML locations per day” said Petros Kremonas. “Given that both iOS and Android had a share of around 48 percent in June 2017, an AML affiliation into iPhone would absolutely mean we could expect this number to double.”

EENA Executive Director Gary Machado has been complex in the AML activity from the beginning. “I don’t want to blab the work it requires,” Machado said. “But from a abstruse point of view, deploying AML is not an overly complicated task for an OS provider.”

It’s been estimated that if implemented everywhere in the EU, AML could save over 7,500 lives over the next 10 years. However, that’s accidental on OS makers accouterment the same level of cooperation as Google did.

Google has shown that AML can be implemented on large scale and that the congenital appearance can absolutely accord to saving lives. Despite EENA asking Apple abundant times to cooperate, and how easy it would be to enable the all-important features, the aggregation still charcoal silent on the issue.


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