Last year, an investigation by ProPublica, BuzzFeed, and Columbia Journalism Investigations found more than 150 instances of sexual advance involving dating apps. Approximately 10 percent complex users being akin with dates who had ahead been accused or bedevilled of sexual assault.

Last week, Tinder took a small step to give users a peace of mind when affair up with someone: Introducing a “panic button” — this affection shares a users exact area and connects them with local emergency casework in the event of activity unsafe or in danger.

While the dating app could do more to ensure a bedevilled sexual aggressor doesn’t show up in your matches. 

While the dating app could do more to ensure a bedevilled sexual aggressor doesn’t show up in your matches, the “panic” button does seem like a step in the right direction, right? Unfortunately, it’s not.

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As first appear by Gizmodo, the dating aggregation is reportedly administration users’ data through Noonlight with ad-tech companies. This safety affection — which is agnate to that used by Uber — was made accessible through a accord with Noonlight, a free claimed safety app that Tinder users will have to download in order to actuate the panic button. 

Reporters at Gizmodo downloaded Noonlight, monitored its arrangement cartage and found assorted major names from the ad-tech industry including Facebook and YouTube, among some ‘unnamed’ third parties. 

It makes sense for Noonlight to gather and share acute advice about its users including their exact location, name, phone number, and health-related advice with law enforcement. But what’s more apropos is accounting in the company’s privacy policy, advertence that: “In addition, we may share advice […] with our third-party business partners, vendors, and consultants who accomplish casework on our behalf or who help us accommodate our Services, such as accounting, managerial, technical, marketing, or analytic services.”

In attack to analyze the ‘unnamed’ third parties, board analyzed the app’s arrangement and found two companies that were gleaning data from the app, including Branch and Braze, companies that affix a user’s behavior across all their accessories for retargeting purposes. 

According to Gizmodo, Noonlight assembly denied that the aggregation worked with any third-parties companies at all, but later accepted that they in fact do, but allegedly don’t sell any data. Even if the data isn’t “sold,” it’s still been exchanged with ‘unnamed’ third parties which doesn’t feel decidedly ‘safe.’ Although a user signs a dotted line accordant to an app‘s terms and casework when downloading the software, in this case, users only want peace of mind from Noonlight and Tinder’s panic button, not their advice shared with the likes of YouTube and Google. 

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